On a busy spring morning in downtown Chicago, businesspeople streamed through the McCormick Place Convention Center with notebooks and lattes in hand. They were there to see the latest from HP at its three-day Amplify Partner Conference, the biggest gathering of more than 2,000 employees and partners in three years.
In addition to being wowed by a road-ready race car equipped with HP and Poly communications gear and PCs made with recycled aluminum and used cooking oil, attendees also were able to demo new products and learn how to take advantage of opportunities across high-growth segments including gaming, hybrid work, workforce services, cybersecurity, and sustainability.
CEO Enrique Lores set the tone as the first keynote speaker by sharing the inspiration behind this year’s theme: “Future Ready, Together We Win”.
"At the core of our ‘Future Ready’ plan — our portfolio, our operations, and our team — is to be ready for the opportunities ahead," Lores said. "It is important for HP to remain a trustworthy and transparent company — a company that you can rely on at a personal level that will continue to drive innovation across all our categories, and will drive success for all of us together.”
Attendees heard executive speakers from across HP’s businesses, as well as guest speakers from key partners and industries, including from AMD, Intel, and NASDAQ. The HP lineup included CFO Marie Myers; Tuan Tran, president of Printing, Imaging & Solutions; Alex Cho, president of Personal Systems; Dave Shull, president of Workforce Services & Solutions; CCO David McQuarrie; Chief Supply Chain Officer Ernest Nicolas; Chief Corporate Affairs and Communications Officer Stella Low, CISO Joanna Burkey; Chief Sustainability Officer James McCall; Kobi Elbaz. GM of Global Channel, and Helena Herrero, managing director, Southern Europe, Middle East and Africa.
Product news and program enhancements
At the event, HP announced several new partner benefits and program enhancements, aimed at driving greater agility, simplification, growth, and collaboration. In addition, the company rolled out new products and services for printing, gaming, hybrid work, and enterprise digital enablement.