In my role as HP’s CTO, I spend a lot of time pondering questions such as: What will future customers need from their HP products? How do we start the work now to meet those demands?
But there are also bigger, more far-reaching questions that influence how everyone at HP thinks about the work we do and the impact we can have as a company. What will society look like in 30 years? What will be the respective roles of automation and skilled labor? How will Asia’s rise impact our business model? How do we create a more sustainable future?
Each of these questions offers an opening into a heady topic with no simple answer. But we must consider them, because they will directly impact how we move forward as a company and a society.
That’s why we’ve formalized our analysis and forecasting process into a body of work we call Megatrends, a systematic effort to identify the global technological, economic and social currents that are influencing how people will live and work around the world. Since 2016, our annual Megatrends report has explored the hidden patterns that will move markets and people.
This body of work has led to a striking realization over the years: We are now witnessing the early stages of a technological, socioeconomic and demographic revolution that will likely lead to a new era for humanity. The signal has only grown stronger with this year’s report. People, machines, data and energy are now so deeply connected to each other, that for many but not all in the current world, creating a better future will require finding the balance between them all.