After a year spent mostly at home, it’s no surprise that consumers have become hyper aware of the products they use each day — particularly the paper and plastic supplies that are used once and then trashed. In a Boston Consulting Group international survey, 70% of respondents said they’re more aware now of how human activity threatens the planet than they were before the pandemic, and 40% said they intended to make changes in their own behavior, including reducing waste and buying more sustainable products.
“The pandemic has given some people time to slow down and actually consider making more sustainable choices,” says Addie Fisher, sustainable lifestyle expert behind the blog Old World New.
But where to start? From plastic-free to zero waste, and from biodegradable to recycled content, the myriad options for sustainable household goods can be overwhelming — and confusing.
A growing number of online marketplaces are now offering curated selections that give consumers a way to shop that fits their values. Thrive Market and Grove Collaborative both offer subscription services so you never run out of sustainable staples. Amazon recently added a Climate-Pledge Friendly badge to products that meet sustainability certification requirements from organizations like EPEAT, ECOLOGO, and the Forest Stewardship Council (FSC), which also just launched its own FSC Marketplace. The marketplace is a one-stop shop for FSC-certified goods that support responsible forest management, including paper, furniture, construction materials, books, clothing, and shoes.