Like a lot of young people, 22-year-old Danayit Zegeye Yemanebirhan was forced to rethink her career plans in 2020. The Addis Ababa native had recently finished school for graphic design and wanted to start her own business. Then the pandemic struck and Ethiopia was facing severe economic upheavals. With the country battling record inflation, massive debt, and a soaring unemployment rate, she realized that she’d have to gain in-demand skills that would help ensure stability in her future.
“I stopped and thought about how I wanted to lead my life,” Yemanebirhan says. “I decided to pause my business [plans] and look for a stable job.”
RELATED: HP and the YMCA team up to bridge the digital divide
Yemanebirhan started at her local YMCA, where she was able to access courses from HP LIFE, a program of the HP Foundation that offers free, online training in digital skills, entrepreneurship, marketing, personal development, and more. She took four HP LIFE courses — Social Media Marketing, Selling Online, Your Target Audience, and Success Mindset — which helped bolster her skills and ultimately, she found work as a digital marketer for an e-commerce company.
HP LIFE goes mobile
This year, HP LIFE is set to reach an even wider audience of learners as it goes mobile with a new app: Download at the Apple Store here, and the Google Store here. The expansion will help HP make progress towards its pledge to accelerate digital equity for 150 million people and its goal of enrolling 1.5 million HP LIFE users by 2030.